Category: Uncategorized

Social media case study: B/HERT

27/09/2016

The Business/Higher Education Roundtable (B/HERT) hired Jagged Edge Communications in October 2015 to manage their LinkedIn page and Twitter accounts. Almost 12 months later, their social media following has more than doubled and the flow on effect has been increased website visits, newsletter subscriptions, award submissions, event attendance and even job applications. As of September […]

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SEO copywriting case study: bobo&boo

16/09/2016

bobo&boo engaged Jagged Edge Communications to assist with SEO copywriting services in June 2015 when their online shopfront was being designed. And the results bobo&boo has achieved since then have been pretty incredible! They’ve shot up to page one of Google – and that’s happened organically; not requiring any expensive Google AdWord advertising. They’ve gone […]

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Tips for starting a newsletter

21/10/2015

When it comes to newsletters, best practice dictates that you: Have a content strategy – know where your content is coming from, when it is coming, what it will be about, how it supports your communications strategy and/or business plan and why it is of relevance to your readership. Keep your newsletter between 3-5 stories […]

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Five good reasons for website copywriting

30/08/2012

Here we consider why website copywriting is a good investment of time and/or money, whether you are hiring a professional to assist or planning to give it a whirl yourself. Search engine optimisation: When you’re looking for something online, you type keywords into your preferred search engine and it displays what it finds to be […]

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