Tag: social media content strategy

Social media case study: B/HERT

27/09/2016

The Business/Higher Education Roundtable (B/HERT) hired Jagged Edge Communications in October 2015 to manage their LinkedIn page and Twitter accounts. Almost 12 months later, their social media following has more than doubled and the flow on effect has been increased website visits, newsletter subscriptions, award submissions, event attendance and even job applications. As of September […]

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SEO copywriting case study: bobo&boo

16/09/2016

bobo&boo engaged Jagged Edge Communications to assist with SEO copywriting services in June 2015 when their online shopfront was being designed. And the results bobo&boo has achieved since then have been pretty incredible! They’ve shot up to page one of Google – and that’s happened organically; not requiring any expensive Google AdWord advertising. They’ve gone […]

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The best content marketing for small business

10/11/2015

Brand recognition is built on consistency. And it requires a lot less work than you think, making the ROI pretty damn appealing. Here is our DIY guide to content marketing for small business. The Circle Content Strategy When we provide communications consultancy services to non-profits and SMBs we encourage them to employ what we refer […]

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What kind of content works best on social media?

31/10/2015

The answer to this question is dependent on what you want your social media assets to achieve. If you’re looking to convert followers into customers, I always recommend the 80/20 rule. But before I explain exactly what that is, consider this … People generally do not subscribe to social media pages (particularly commercial ones) because they […]

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