Tag: social media

Social media case study: B/HERT

The Business/Higher Education Roundtable (B/HERT) hired Jagged Edge Communications in October 2015 to manage their LinkedIn page and Twitter accounts. Almost 12 months later, their social media following has more than doubled and the flow on effect has been increased website visits, newsletter subscriptions, award submissions, event attendance and even job applications. As of September […]

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SEO copywriting case study: bobo&boo

bobo&boo engaged Jagged Edge Communications to assist with SEO copywriting services in June 2015 when their online shopfront was being designed. And the results bobo&boo has achieved since then have been pretty incredible! They’ve shot up to page one of Google – and that’s happened organically; not requiring any expensive Google AdWord advertising. They’ve gone […]

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What kind of content works best on social media?

The answer to this question is dependent on what you want your social media assets to achieve. If you’re looking to convert followers into customers, I always recommend the 80/20 rule. But before I explain exactly what that is, consider this … People generally do not subscribe to social media pages (particularly commercial ones) because they […]

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